Podcast in English
Text size
Bulgarian National Radio © 2024 All Rights Reserved

Bulgarian tourist destinations will be advertised on Google

Tourism Minister Zaritsa Dinkova (middle)
Photo: BTA

Bulgaria will be advertised as a tourist destination on Google, as it has a credit line of 2.5 million euros from the platform, announced Bulgaria's Minister of Tourism Zaritsa Dinkova at a meeting of the parliamentary tourism committee. 


Dinkova explained that the goal is for Bulgaria to establish itself as a "four-season destination"

"My vision is that we must use the new modern means of marketing and advertising - the digital platforms - extremely effectively", the minister stressed. 

One of the ideas is to show the cinematographic locations of Bulgaria in the visual advertising materials.



Последвайте ни и в Google News Showcase, за да научите най-важното от деня!
Listen to the daily news from Bulgaria presented in "Bulgaria Today" podcast, available in Spotify.

More from category

Good neighbourly relations are key to the EU integration of Balkan countries

At the invitation of his German counterpart Annalena Berbock, minister Ivan Kondov participated in the meeting of foreign ministers of the countries of the Berlin Process. At the forum in Berlin, Kondov pointed out the importance of..

published on 10/2/24 11:27 AM
Jerusalem, 1 October 2024

Bulgarians in Israel are calm before the holiday of Rosh Hashanah

Bulgarian Jew David Levi, who survived Iran's missile attack against Israel in a bomb shelter, has told BNR that the situation in the country has calmed down with the opening of the airspace. This is a sign that the attack has passed,..

published on 10/2/24 10:39 AM

European heads of state celebrate 70th anniversary of CERN

Bulgaria continues to be dedicated to the joint mission of developing the potential of science in support of peace in a world of fierce competition and for the positive development of our societies. This was what Bulgarian President..

published on 10/2/24 9:48 AM