Podcast in English
Text size
Bulgarian National Radio © 2025 All Rights Reserved

Japanese TV promotes Bulgaria as a tourist destination

Bulgarian ambassador to Japan Marieta Arabadjieva (left)
Photo: Embassy of Bulgaria in Japan

The Japanese television channel Fuji TV filmed episodes presenting Bulgaria to the Japanese society. The filming process was carried out in cooperation with the Bulgarian Embassy in Tokyo, the diplomatic mission announced.

The initiative, which aims to promote Bulgaria as a tourist destination and tell about Bulgarian traditions and culture, includes two thematic episodes.

Photo: Youtube / World Buzz Channel
The first episode has already been uploaded on the official YouTube channel of the TV channel and is dedicated to the Bulgarian Spring Festival "Martenitsa 2024" held on March 3 this year in Miyashita Park in Tokyo. In it, the Bulgarian ambassador to Japan Marieta Arabadjieva presents the martenitsa and its symbolism, Bulgarian folklore, traditional products such as cheese, rose jam, honey, herbal tea, wine, rakiya, Troyan pottery vessels, which were offered during the festival.

The second episode of the series on Bulgaria will be uploaded to Fuji TV's YouTube channel on April 19 and will feature traditional Bulgarian dishes. 


Watch the first episode here:




Последвайте ни и в Google News Showcase, за да научите най-важното от деня!
Listen to the daily news from Bulgaria presented in "Bulgaria Today" podcast, available in Spotify.

More from category

Jessica Leschnikoff – Bulgaria and the Bulgarians are fascinating!

At the end of May, British opera singer Jessica Leschnikoff was in Bulgaria to participate in the presentation of the first biographical book dedicated to her grandfather - Bulgarian singer and artist Asparuh Leschnikoff -Ari...

published on 6/11/25 11:48 PM
Photo: Karlovy Vary International Film Festival

Bulgaria is a co-producer of two films featured at the Karlovy Vary Film Festival

From July 4 to 12, the town of Karlovy Vary (Czech Republic) will host the 59th edition of the Karlovy Vary International Film Festival. The main competition section- the Crystal Globe Competition- features 12 films, 9 of them world premieres...

published on 6/8/25 6:05 AM

Slovenian director to stage "The Physics of Sorrow" at the National Theatre in Sofia

One of the titles that will be part of the National Theatre's repertoire in 2026 is already known. This is " The Physics of Sorrow ", directed by Slovenian director Jernej Lorenci. This is not his first collaboration with Bulgarian actors — his..

published on 6/7/25 6:45 AM