Bulgaria’s Ministry of Tourism participated in the most significant international tourism exhibition in Japan— Tourism Expo Japan (TEJ), held from September 25 to 28, 2025, at the Aichi Sky Expo exhibition venue in Nagoya, Aichi Prefecture. Bulgaria was represented at the pavilion of the European Travel Commission, alongside other European destinations that are joining forces to present the European tourism product to the Japanese market.
''Bulgaria’s participation in Tourism Expo Japan 2025 is a strategic step toward expanding our presence in this distant market. Japanese tourists value culture, history and authentic experiences, and Bulgaria can offer all of this- from ancient traditions and rich historical heritage to modern tourism infrastructure and unique nature'', said Minister of Tourism Miroslav Borshosh.
Edited by Miglena IvanovaPublished and translated by Kostadin Atanasov
Photo: tourism.government.bg
At the foot of Pirin, among vineyards and old stone houses, time seems to have hit the brakes. In the village of Kapatovo near Petrich, we come across an unusual place – a vintage car museum, where history comes to life on four..
Bulgaria’s participation in this year’s World Travel Market (WTM) in London, November 4-6, is bold and ambitious. The national pavilion, organized by the Ministry of Tourism, covers a record area of 399 sq. m. and is located in a key..
The tourism sector in Bulgaria has been growing in recent years, both in the summer and winter seasons. According to data from the relevant ministry, by the beginning of October, Bulgarian citizens who visited tourist destinations in the country were 1..
At the foot of Pirin, among vineyards and old stone houses, time seems to have hit the brakes. In the village of Kapatovo near Petrich,..
Rain
Cloudy
Scattered showers
Overcast, rain