Podcast in English
Text size
Bulgarian National Radio © 2025 All Rights Reserved

Cultural calendar to boost summer and winter tourism

Photo: BTA

The National Tourism Board will create a cultural tourism calendar for the country, announced Martin Zahariev, Deputy Chairman of the Board, during the "Destination Bulgaria in Focus for 2026" conference, as reported by the Bulgarian News Agency (BTA).

Martin Zahariev
The past summer season was the most successful for Bulgaria since the pandemic, and forecasts for the upcoming winter season are also optimistic, said Irena Georgieva, Deputy Minister of Tourism.

Irena Georgieva
From June to September, more than 5.2 million tourists stayed in the country, with 19.5 million overnight stays. This represents a 4.2% increase in tourist numbers and a 3% rise in overnight stays compared to 2024. Bulgarians make up the majority of tourists in the country. Among foreign markets, leading countries include Romania, Ukraine, Poland, the United Kingdom, and Germany. Compared to 2024, there has been a significant increase from key markets, including Turkey (+60%), Germany (+28%), France (+12%), Greece (+12%), Romania (+9.5%), and Italy (+9.3%).

Editor: Ivo Ivanov
Posted in English by E. Radkova



Последвайте ни и в Google News Showcase, за да научите най-важното от деня!
Listen to the daily news from Bulgaria presented in "Bulgaria Today" podcast, available in Spotify.

More from category

Bulgaria showcases its tourism potential at Tourism Expo Japan 2025

Bulgaria’s Ministry of Tourism participated in the most significant international tourism exhibition in Japan— Tourism Expo Japan (TEJ), held from September 25 to 28, 2025, at the Aichi Sky Expo exhibition venue in Nagoya, Aichi Prefecture...

published on 9/29/25 4:00 PM

A taste of Banat Bulgaria: tradition and cuisine in Gostilya

The story of Gostilya is a journey back in time, showing how the tiny Catholic community there has managed to preserve its identity and faith despite the ups and downs of history. Located in north-western Bulgaria, the village is one of the last..

published on 9/29/25 2:46 PM

Albena JSC represents Bulgaria at the International Tourism Fair in Istanbul

Albena JSC is the only Bulgarian tourism company among nearly 300 firms participating in the International Tourism Fair (ITF) in Istanbul.  '' What makes us happy is the great variety of participants. Alongside Turkish companies, there are companies..

published on 9/26/25 12:05 PM